authentic
businesses that
market brilliantly
create lasting impact and loyal customers
authentic businesses that
market brilliantly
create lasting impact and loyal customers
What Does It Mean To
“Market Brilliantly?”
When you market with Brilliance, you’re using cutting-edge marketing methods to build honest, ethical relationships with your customers.
element #1
Neuromarketing
Neuromarketing is a way to know what your customers are actually thinking. That allows you to make better decisions and form long-term customer relationships.
element #2
Authenticity
Neuromarketing can be used for good or evil. Stay on the “good” side with the Bedrock Of Brilliance. By following it, you’re forming long-term ethical relationships with your customers.
element #3
Experimentation
Marketing strategies don’t last forever. Experimentation is what leads you from one authentic marketing strategy to the next. Constant experimentation promises you sustained success over decades.
Neuromarketing Is
Really Powerful
The marketing world moves fast, and neuromarketing is now offering the keys to peering into consumers’ minds. Big businesses have already seen the benefits of using neuromarketing strategies in their marketing campaigns.
When it comes to communication strategies, neuromarketing is your silver bullet – but only if you wield it responsibly.
My Job is To Give Its Power To Truly Authentic Businesses
Marketing without ethics is manipulation. In the same way you would trust a close friend to tell you how an outfit really looks, you trust businesses to sell you products that will add value to your life.
This is why I developed the Bedrock Of Brilliance. It’s the ethical foundation for businesses using neuromarketing strategies as well as a protection guide for consumers who want to stay aware of how these strategies are being used.
Want To Supercharge Your customer messaging with neuromarketing strategies?
Download My Free Speaking Of Brilliance Exercise Workbook! This free PDF walks you through the 5-step GLINT framework which supercharges your messaging with ethical neuromarketing strategies.
Speaking Of...
Hiring Dan
Speaking Of...
New Stuff
Speaking Of...
ethics
Want to have me speak at your event? Let me tell you more about my workshop or keynote presentation. There's something for every audience size!
I'm always posting new content! Read my most recent articles which are chock full of actionable strategies for you to take action on for your business.
Explore the Bedrock Of Brilliance, which contains the Neuromarketing Code Of Ethics for businesses as well as the Consumer Neuromarketing Guide for individuals.
Want to have me speak at your event? Let me tell you more about my workshop or keynote presentation. There's something for every audience size!
I'm always posting new content! Read my most recent articles which are chock full of actionable strategies for you to take action on for your business.
Explore the Bedrock Of Brilliance, which contains the Neuromarketing Code Of Ethics for businesses as well as the Consumer Neuromarketing Guide for individuals.